As one that is always on the for great documentaries, I’m always glad to make a new find. In the category of social media documentary, I have a few favorites: We Live in Public (link to my post from 2012) Page One: Inside the New York Times PressPlayPause This semester I came across strands of this social media documentary produced by Banyak Films...
Read MorePermission to Disrupt
You have permission to ask dumb questions. You have permission to push a square peg into a round hole. You have permission to resist everything that is telling you otherwise. You have permission to disrupt. If you don’t disrupt, dumb things happen You may have seen some variation of this story on [...]
You have permission to ask dumb questions. You have permission to push a square peg into a round hole. You have permission to resist everything that is telling you otherwise. You have permission to disrupt. If you don’t disrupt, dumb things happen You may have seen some variation of this story on the web. “This old boy down...
Read MoreBuilding a Social Media Strategy [Updated Jan. 2013]
In my digital media class, we have been working through the often theoretical foundation of building a social media strategy. Starting with Cluetrain Manifesto, which changed several student’s perspective of the power and use of social media by empowering consumers and having companies enter the conversation. Written in 1999, this book is certainly forward looking [...]
In my digital media class, we have been working through the often theoretical foundation of building a social media strategy. Starting with Cluetrain Manifesto, which changed several student’s perspective of the power and use of social media by empowering consumers and having companies enter the conversation. Written in 1999, this book is certainly...
Read MoreForget the Marketing Smoke and Mirrors…Just Give Me the Mirror
Don’t get me wrong, smoke and mirrors made P.T. Barnum a fortune. The Greatest “Show” on Earth was indeed a brilliant show, but what he created was a “show.” Magicians and showmen allow the audience to see only what they want them to see. That’s what makes it a show. I tell my clients, “if [...]
Don’t get me wrong, smoke and mirrors made P.T. Barnum a fortune. The Greatest “Show” on Earth was indeed a brilliant show, but what he created was a “show.” Magicians and showmen allow the audience to see only what they want them to see. That’s what makes it a show. I tell my clients, “if I do my job well, then...
Read MoreWhat’s Your Keystone Habit?
I fell in love, almost immediately, with the words of Charles Duhigg in the Power of Habit–even though I felt a bit like I was cheating on Malcolm Gladwell. I’m sure he’ll get over it. If you haven’t checked out the book, do it now. Here’s a little nutshell video about the habit loop: Anyway, [...]
I fell in love, almost immediately, with the words of Charles Duhigg in the Power of Habit–even though I felt a bit like I was cheating on Malcolm Gladwell. I’m sure he’ll get over it. If you haven’t checked out the book, do it now. Here’s a little nutshell video about the habit loop: Anyway, there’s one story that I use...
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