In my digital media class, we have been working through the often theoretical foundation of building a social media strategy. Starting with Cluetrain Manifesto, which changed several student’s perspective of the power and use of social media by empowering consumers and having companies enter the conversation. Written in 1999, this book is certainly...
Read MoreCase Study: Nonprofit Use of Social Media Raises $10,000 in 5 Days
Occasionally, you come across a campaign that you cannot get out of your mind. The work that Jami Mullikin did with Safe Harbor, a domestic violence non-profit in Greenville SC, has had that stickiness for me. While I occasionally talk about the campaign with clients, the details of the actual campaign were sparse. Finally, this [...]
share via emailOccasionally, you come across a campaign that you cannot get out of your mind. The work that Jami Mullikin did with Safe Harbor, a domestic violence non-profit in Greenville SC, has had that stickiness for me. While I occasionally talk about the campaign with clients, the details of the actual campaign were sparse. Finally, this weekend, I spoke with Jami...
Read MoreJing: Screen Captures Directly to Flickr or FTP
Occasionally, I have the good fortune of finding tools that truly simplify my life. I waste away the other twenty-some-odd hours of the day playing with the non-productive tools. It is a sick cycle, but there is a balance in there somewhere. When writing a blog post and taking a few screen captures the captures, [...]
Occasionally, I have the good fortune of finding tools that truly simplify my life. I waste away the other twenty-some-odd hours of the day playing with the non-productive tools. It is a sick cycle, but there is a balance in there somewhere. When writing a blog post and taking a few screen captures the captures, file save, upload process can be cumbersome...
Read MoreWhy’s The Man Always Keepin’ Me Down
Who knew that NBC’s greatest challenge to broadcasting their “exclusive” of the 2008 Olympics would not be the censorship but the new media? while viewers deftly traded new links on blogs and on the Twitter site, redirecting one another to coverage from, say, Germany, or a site with a grainy Spanish-language video stream.
Who knew that NBC’s greatest challenge to broadcasting their “exclusive” of the 2008 Olympics would not be the censorship but the new media? while viewers deftly traded new links on blogs and on the Twitter site, redirecting one another to coverage from, say, Germany, or a site with a grainy Spanish-language video stream. Buffer share via...
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Hello! I'm Jeremy Floyd. I'm president of a marketing firm in Knoxville, TN, college professor with University of Tennessee, Lawyer, and I blog about business leadership and marketing. Find out more here.
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GOOGLE ALERTS MAY BE DEAD, AND YOU DON’T EVEN KNOW IT
Google Alerts have become a critical part of my business from brand monitoring to topic monitoring, but it may be going away. 8 Google Alerts alternatives.
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- Audible to read on the run* - Receive 1/2 off the first 3 months
- Buffer schedules social media apps based on response times.
- HootSuite to manage multiple social accounts* 30 day pro trial)
- Build your Twitter account with ManageFlitter