Shiny Apple

I was sweating, a little.  I walked into make a big presentation, plugged in the Macbook Pro to the projector and the screen flickered like a filtered cinemax channel, I could barely see my presentation (much like I could barely see the soft porn on the filtered cinemax). Ugh, the projector was zapped my head was pumping, sweat glistening, and I was working on v10 of my resume in my mind. Fortunately, I brought another projector, which is why I make the big bucks. I plugged it in and it was better but not perfect. The presentation went on, and everything was okay.

Turns out that the problem was with the DVI port on the old Macbook Pro.  I called Apple Care and they told me that I could send it to the repair center, or I could take it to the Apple Store.  I decided on the latter, but even the genius said that I was going to have to get the DVI port replaced. Boo.

This is the point were I immediately liked Dell better than Apple.  For the repair to take place, I had to ship the whole computer back to the Apple repair center.  Granted, the shipping is overnight, but at a minimum, I was looking at 3 days of being without my computer.  Dell, on the other hand, with gold care would ship the parts to a field technician overnight and come to meet me at Starbucks to replace the part.

Anyway, I shipped the computer back on a Thursday; received it back on Monday.  Everything in the world was right. Or, was it? The DVI port was still screwed up, so that when I plugged in my monitor I had digital relics all over my screen.  AND my MBP was “spongy.” They didn’t put it together well and the whole case was like my 5 year old had put it back together.  Another call to Apple Care. Another overnight waybill, and another three days without my computer.  Boo.

This time I was smarter. I shipped on a Wednesday thinking I would get it on Friday. I watched the repair status page with frequent refresh. Within a 15 minute span, it was repaired and queued to be shipped. Everything was going to be alright, but it didn’t ship out that night.  I didn’t get it Friday, and there may have been a minor scene on Saturday at the DHL hub where I was disrobing and crying “for the love of God, I just want my Shiny Apple.”

In the end, I got what I asked for. A shiny apple. Well…the very outer shell is the old shell, but all of the guts are new. Life is good.


Jeremy Floyd

Jeremy Floyd is the Chief Marketing Officer at Back Porch Vista. Formerly, he was the president of Bluegill Creative, a marketing and communications firm in Knoxville, Tennessee. In addition to managing the digital strategies, Floyd is an adjunct professor for the University of Tennessee Chattanooga MBA program teaching digital strategies and social media. Floyd blogs at jeremyfloyd.com and tweets under the name @jfloyd. Jeremy is licensed to practice law in the State of Tennessee and holds a law degree from the University of Tennessee College of Law and a Bachelor of Arts degree from MTSU in English and Philosophy.